Wedding Dresses, Bridesmaids

Des Moines & Ankeny, IA

Appointments | Call 515.964.5683

708 N Ankeny Blvd, Ankeny, IA 50023

Established 1982

Dresses, Tuxedo Rentals,

Designing Dreams...Making Memories

Formal Wear and Prom Gowns

Read our reviews on The Knot.

This was the second location I decided to search for a bridal gown and from start to finish Bridal Connection exceeded my expectations!!!! I was initially running 10 minutes behind for my appointment so I called ahead to inform them, the woman on the phone was very polite and said it would not be a problem. I waited a very short time once I arrived and was greeted by the lovely Keegan! She gave my mother and I a mini tour on our walk back to the dressing area. Sat us down at a table and really got to know us both! I felt so welcomed and almost like I was at home with a friend even though I was very nervous. after she had enough insight to which style I was into the most she gave us a full tour of each section and was very knowledgeable about the entire store before leaving us to shop a few dresses on our own. I really like the fact that she pulled options from the back of the store as well as letting me try on the dresses that we picked out. Once in the dressing room she did everything in her power to make sure I was 100% comfortable and happy with the feel of each dress before I looked at them in the mirror. She was very supportive and gave us her honest opinion without being overbearing. I finally found my perfect dress after trying on several different designers and styles. Keegan did NOT once make me feel overwhelmed or rushed. She is truly amazing at what she does! Thank you so so much!!! I would suggest Bridal Connection to any and everyone!!! There is something for everyone!!!!


Absolutely wonderful people! My mom was unable to go dress shopping due to being in ICU fighting pneumonia while having stage 4 breast cancer. The staff helped to FaceTime with my mom and actually went to the hospital (which is 2 hours away) with the gown so she could see it in person. I can never express my gratitude. Outstanding human beings and a wonderful experience I will never forget.


Bridal Connection was a full of fun, energetic, happy and willing to help people! It felt like more family members helping me pick out my dress! I loved hearing their input because they weren't pushy and didn't push me into buying the most expensive dress. They pushed me into picking the perfect dress for me...and I did just that! Lara was wonderful to work with!! I hope she'll be there when I return for alterations! I would highly recommend!


After having a poor experience at another bridal shop earlier in the day, I found The Bridal Connection. They were able to squeeze me in at the end of the day. The woman assisting me was so helpful and really listened to my requests, most important being to find a dress that I could leave with THAT DAY. She helped me into all of the dresses, and gave great feedback on the dress styles I chose and the way they fit. I would highly recommend this shop to anyone who is looking for a wedding dress!


​​If you want to have an amazing experience when shopping for your wedding dress, then I suggest going to The Bridal Connection. I can honestly say there is not one bad thing I can say about this bridal shop. From the moment I walked in to the moment I walked out, I was treated with kindness and respect. The Bridal Connection was the second place I shopped at and definitely the best! The experience I had here was way different and by far better than the first place I went to. Keegan was my consultant and she was fabulous. She not only made the experience special for me, but never once did she rush me during my appointment. Keegan did a great job of really listening to what I was looking for and picked out beautiful dresses (one of them being the dress I chose). I promise you that The Bridal Connection will not disappoint you. I cant wait to continue on my journey with alterations with this group of staff!!